Hands On Experience with
Brevard College
Private Liberal Arts college in Brevard, NC, focusing on experiential education
Work Completed
My work with Brevard College* has spanned a wide range of products, from building of their main website and applications to print brochures and postcards.
Breadth of Work
- Built new website on WordPress & transferred previous website content to new platform
- Built & maintained college application forms, payment forms, registration, and other forms
- Designed & Built faculty directory
- designed and created dozens of postcards, maps, brochures, fold-outs, and other materials for the admissions department
- Managed extensive photo library over years of photoshoots
Unique Challenges & Solutions
- Maintaining multiple sales funnels and different access points within them
Being a college admission’s department means responding and adjusting marketing plans on a constant and rotating annual basis. This means keeping focus and attention on prospective students for up to three years & adjusting messaging depending on whether they have applied, are accepted, or are enrolled to attend the school. - Maintaining abililty to flex and pivot at all times
Meeting our client where they need us might look different day to day or over weeks and years. - Working with Multiple print vendors
Collaborating with different print groups to ensure consistency of materials over years - Meeting accessibility & privacy standards
