Resume
Shannon Davis Zaragoza
Hands-on • Creative • Positive • Kind • Personable • Resourceful • Versatile
About Me
I am an NC-based digital and traditional media artist and designer. I have a passion for learning. I am a skilled multi-tasker, though I excel most when given a few big projects to focus on. In my free time, I maintain a flower and herb garden, hike and run in our local forests, and spend time with my family.
Hendersonville, NC(828) 551-1018
shannondzaragoza@gmail.com
Employment
WE•DO Inc.: Front End Developer & Graphic Designer
January 2017 – Present | Hendersonville, NC
In-house, multifaceted design & development. Specializing in graphic design for digital and print applications, building websites in WordPress.
Primary client areas for this position have been: professional services, higher education, specialized products, e-commerce, advisors, branding & consultants, realtors, digital services, and residential & commercial service providers.
Freelance Artist: Illustration, Ceramics, & Florals
2005 – Present | Hendersonville, NC
Skills
Expert
- WordPress Website Building
- E-commerce, Custom fields, Custom Post Types, Basic Integrations, Content management, Graphics, Sliders, Pages, Posts, Dynamic Data, and more.
- Adobe Creative Suite
- Photoshop, Illustrator, Indesign
- Google Suite Tools
- Docs, Drive, Sheets, Slides, Gmail
- Customer Relations
- Project Management
- Digital Marketing
- Graphic Design for Web & Print
- Search Engine Optimization (SEO)
- Ahrefs, SEM Rush
- Website Form Building
- Website Layout Design
- Branding & Brand consistency
- E-commerce: WooCommerce
- Project Management: ClickUp, Coda, Asana, Wrike, Flow, Monday
Proficient
- Copywriting
- User Interface (UI)
- User Experience (UX)
- Microsoft Office
- Word, Excel, Powerpoint
- Collaborative Design/ Wire-framing
- Figma, Miro
- Photography
- Digital Illustration
- Social Media Management
- Digital Marketing
- Email Marketing
- MailChimp
- Layout Design
Basic
- HTML & CSS
- Google Search Console & Google Analytics
- Videography & Video Editing
- Sketch
- Spanish Language skills
Education
Blue Ridge Community College: Associate in Fine Arts
May 2014 | Flat Rock, NC
Graduated with Honors, focusing on two-dimensional artwork & ceramic studies.
Blue Ridge Community College: Additional Studies
August 2014 – May 2015 | Flat Rock, NC
Spanish & Chemistry Courses
Additional Experience
Jongo Java Coffeehouse
December 2015 – May 2017 | Hendersonville, NC
Barista & Key-holding Opener/Closer
Staples
August 2015 – December 2015 | Arden, NC
Copy & Print Professional
Advance Auto Parts
July 2011 – August 2015 | Hendersonville / Brevard, NC
Parts Sales & Commercial Delivery Driver
A Growing Concern Garden Center
March 2012 – September 2012 | Hendersonville, NC
Retail Nursery Assistant
Etowah Florist
Spring 2012 | Etowah, NC
Fresh florist & Delivery Driver
Michaels Arts & Crafts
June 2007 – January 2012 | Arden, NC
Custom Floral Designer, Supervisor
Passions
- Sustainability & Conservation
- Local Businesses & Farmers
- Social, Gender, Racial Equity
- Hiking & Local Forests
- Wild Foods & Medicines
- Hand-Crafting
- Gardening
Volunteering
Children’s Schools
2016 – Present | Hendersonville, NC
Parenthood has brought a different balance of my time, but I recognize that staying involved where ever I find myself in our community makes a difference in the lives of all involved. Since my children started school, my husband and I have spent numerous hours dedicating time and talents to:
- Produce Yearbook Design & Photography
- Chauffeur for Field Trips & Special Events
- Organize donations & support art programs within the schools
- Provide In-Classroom Assistance
- Support & Participate in the Parent Teacher Organization
North Carolina Herb Association
2006 – 2017 | Asheville / Valle Crucis, NC
2015 – 2017: Secretary, record and finalize meeting minutes
2014 – 2017: Board of Directors, Attend board meetings, contribute on social media, assist in organizing annual conference
2014 – 2017: Website maintenance & updates
2015: Instructor, taught class on herbal floral arrangements & other botanical handcrafts
2013 – 2016: Intern Coordinator, responsible for recruiting, selecting, and managing interns. Assist with event set up and take down. Assist vendors, class speakers, and keynote. Run annual raffle.
2010 – 2012: Intern for Annual Conference
2006 – 2009: Volunteer Event Helper
Girl Scouts of America
2014 – 2015 | Hendersonville, NC
Taught Girl Scout troops about vehicle maintenance and women in non-traditional workplaces.
Sweet Earth Flower Farm
2012 | Black Mountain, NC
Assisted in harvest, arrangement, transportation, and installation of fresh, locally grown floral arrangements for wedding.
Mills River Educational Farm
2012 | Mills River, NC
Volunteer assistant with crop harvest, planting, and weeding.
Disaster Relief Efforts
2005 | Biloxi, MS
Assisted in demolition, cleaning, and food distribution following hurricane Katrina with Mt. Pisgah Lutheran Church Youth Group.
Awards & Honors
NC Community Colleges
2013 – 2015 | Raleigh, NC
Display of White Pine charcoal drawing on paper.
BRCC Student Art Show
2012 – 2014 | Hendersonville, NC
2014: 2nd Place Award
2013: 2D Merit Award
2012: Best in Show & Faculty Choice Awards
Hendersonville Art on Main
2014 | Hendersonville, NC
Displaying artist & demonstrator
2nd Annual BRCC Brewery Show
2013 | Hendersonville, NC
Southern Appalachian Brewery
Scott M. Moreno Scholarship
2013 – 2014
$1500 merit scholarship toward school year tuition
“Observations” Art Show
October – November 2012 | Hendersonville, NC
Southern Appalachian Brewery
Private Commissions
Private Wedding Photography
2020 – 2021 | Black Mountain & Edneyville, NC
Primary or secondary photographer during intimate wedding settings.
Molly Hawkin’s House
2017 | Fletcher, NC
Created character illustrations for a series of paper products.
Jongo Java Coffeehouse
2016 – 2017 | Hendersonville, NC
Hand-drawn store menus, Street signage, advertising signage. Assisted in product photography & website maintenance.
Private Floral Designer
2008 – 2015 | Asheville & Hendersonville, NC
Created fresh and silk wedding florals, including bouquets, table decor, personal flowers, altar & arch decorations, aisle decor, wreaths, and standalone arrangements.
North Carolina Herb Association
2015 | Asheville, NC
Solomon’s Seal botanical illustration, designed bumper sticker & tote bag. Designed informational brochure. Assisted in managing website. Edited event photography.
NC Wild Foods Weekend
2015 | Reidsville, NC
Japanese Knotweed botanical illustration for use on annual event materials.
Tire Country
2014 | Hendersonville, NC
Designed and painted a two-wall custom mural in customer entryway.
BRÖÖ Shampoo
2011 | Asheville, NC
Hand-crafted paper incorporating dried hops for use in pitch to Whole Foods Market®.
Asheville Regional Airport
2010 | Asheville, NC
Assisted in creation of Hanukkah Holiday display.
NC State University
2006 | Fletcher, NC
Hand-drawn illustrations for USDA & research publications.
NC Cooperative Extension Service
2005 | Fletcher, NC
Created 4H Pumpkin Patch logo for use on t-shirts, signage, and marketing materials.
NC Association for the Gifted and Talented
2005 | Fletcher, NC
Cover artwork for annual program catalogue.
Bright Mountain Books
2005 | Skyland, NC
Goldenseal botanical illustration for use in a published book.
Southeast Wise Women Herbal Conference
2004 | Black Mountain, NC
Official event photographer for annual conference.